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Health Tourism Performance

Full-service performance packages
For health tourism businesses.

ElitePopular

66items included
5work areas
  • Advertising Management

    16
    • Minimum Contract Period3 Months3 Months3 Months
    • Meta Ads managementSetup, optimization and reporting of Meta (Facebook/Instagram) campaigns; lead/WhatsApp-focused management.
    • Google Ads managementGoogle Ads (Search/PMax) campaign setup and optimization; lead generation by search intent and measurement tracking.
    • TikTok / YouTube Ads (optional channel)Video-focused upper-funnel and remarketing campaigns; increasing volume/quality through creative testing.
    • Campaign architecture (TOF/MOF/BOF)Separate campaign structures are built for cold, warm and hot audiences; TOF discovers, MOF persuades, BOF converts.
    • Retargeting (web/engagement)Retargeting of site visitors and engaged audiences; collecting conversions from warm audiences at a lower cost.
    • Lead quality filter (form questions / intent screening)Filtering out unsuitable applications with a form question set and field structure; increasing the share of qualified leads.
    • Multi-country / multi-language campaign structureSeparate campaign/landing structure by country and language; improving performance through budget control and message fit.
    • Conversion API (CAPI) / advanced tracking controlCAPI/advanced conversion tracking reduces measurement loss; improves data quality and optimization accuracy.
    • Weekly optimization + monthly reportWeekly optimization and test management; a performance summary, learnings and action plan shared at the end of the month.
    • Lead response time target (SLA) definition and trackingA lead response time target (SLA) is set and tracked; fast response raises the appointment rate.
    • Lead tagging & statuses (New/Contacted/Appointment/No-show)Leads are tagged with standard statuses; the pipeline becomes visible and drop-off points are identified.
    • WhatsApp automated message templates (welcome/question set)Welcome, question set and appointment-routing templates are prepared for WhatsApp; response speed and consistency improve.
    • Lead quality score (country, budget, eligibility)Leads are scored by country, budget and eligibility criteria; the team prioritizes the most valuable leads.
    • Call center attempt standard (e.g. 3 attempts/24 hours)A standard for the number and timing of call attempts is set; missed leads are reduced and follow-up discipline is built.
    • Monthly "lead→appointment→operation" conversion reportConversion rates from lead to appointment and operation are reported; quality and operational bottlenecks become clear.
  • SEO

    28
    • Country-based search intent and treatment / service keyword analysisSearch intent and demand structure in the target countries are analyzed accurately.
    • Competitor country and competitor clinic visibility analysisThe SEO visibility of competitor clinics in the target countries is compared and evaluated.
    • SEO goal and KPI set definition (visibility, demand, conversion)SEO work is tracked against measurable goals and KPIs.
    • Initial technical SEO audit + action listA technical SEO crawl is run; critical errors and a prioritized action list are produced.
    • Robots.txt, sitemap and canonical structure optimizationThe crawl and indexing structure is analyzed and the necessary optimization recommendations are prepared.
    • HTTP status code & redirect structure checkFaulty status codes and redirect problems are identified and an action list is produced.
    • Mobile compatibility, rendering and basic performance optimizationMobile usage and performance issues are identified and improvement recommendations are prepared.
    • International SEO structure recommendation (hreflang, language / country URL structure)A language- and country-based SEO structure is planned and actionable structure recommendations are provided.
    • Monthly technical SEO monitoring (index, crawl, errors)The technical SEO status is monitored monthly and the issues detected are reported.
    • SEO architecture for service, treatment, doctor and clinic pagesAn SEO architecture suited to each page type is drawn up and configuration recommendations are provided.
    • Treatment / service page hierarchy & internal link planA page hierarchy is created; crawlability and authority flow are strengthened through internal linking between treatment pages and site architecture recommendations.
    • Country-based treatment page structure recommendationService page structures specific to the target countries are planned.
    • Pagination structure checkSEO risks arising from pagination are identified and solution recommendations are prepared.
    • Service page SEO optimization (title, meta, heading, content structure)SEO-friendly titles and content optimizations are made for service pages.
    • E-E-A-T optimization for doctor & clinic pagesStructure recommendations that strengthen trust, expertise and authority signals are prepared.
    • "Before / After" content strategy (ethical & compliant use)A policy-compliant case/result content approach is proposed; a framework is drawn up to avoid risky claims and visuals.
    • SEO-friendly content briefs (blog & guide content)Monthly SEO-friendly content briefs are prepared based on country/language search intent (title, structure, keywords, CTA). Writing/translation production is out of scope.2 items4 items
    • Monthly content production & pre-publication SEO checkContent is produced and SEO checks are made before publication.
    • Schema markup for FAQ, service and doctor pagesFAQ structure and FAQ schema recommendations for treatment pages; the goal is rich appearance in search results.
    • SERP visibility opportunities (rich results, FAQ, PAA)Opportunities that would provide extra visibility in the SERP are analyzed and recommendations are provided.
    • Brand search and homepage visibility optimizationOptimizations aimed at increasing visibility in brand searches are made.
    • Local SEO (Google Business Profile & clinic locations)Google Business Profile optimization (category, description, contact, images) and basic tracking recommendations.
    • Backlink strategy suited to health tourismA backlink acquisition strategy suited to the sector is planned.
    • Digital PR & authority-building workDigital PR work is carried out to increase brand authority; strengthening visibility and trust signals on reference sources.
    • Competitor backlink and authority gap analysisA comparative analysis against competitors is run and an opportunity list is produced.
    • Monthly SEO performance report (country-based visibility, traffic, demand)A country-based SEO performance report is prepared.
    • Monthly SEO commentary & optimization recommendationsImprovement recommendations are provided based on performance data.
    • Continuous improvement and strategy updatesThe SEO strategy is regularly updated and improved.
  • Social Media

    7
    • Profile optimization (bio, highlights, link)Profile bio, link and highlight layout are optimized; conversion is increased with trust elements and a clear CTA.
    • Monthly content calendarA monthly content plan is created (topic, format, publishing day) with content pillars focused on trust, proof and process.
    • Post designs / monthMonthly post designs are prepared (quantity depends on the package). Revision scope and formats are standardized.612
    • Story designs / monthMonthly story designs are prepared (quantity depends on the package); CTA and routing consistency is maintained.612
    • Reels/Shorts editing (from existing footage)Short video edits are prepared from existing footage (quantity depends on the package). New shoots/production are not included.24
    • UGC/influencer coordinationContent creator selection, briefing, approval and publishing are managed; a content testing routine is set up for performance.
    • DM/comment customer service managementDM/comment reply templates and routing flow are managed; medical consultation and in-clinic operations are out of scope.
  • Website

    12
    • Landing page outline (wireframe + copy skeleton)A landing page wireframe + copy skeleton is prepared; trust, process, offer and CTA blocks are structured (development excluded).24
    • Form/WhatsApp conversion optimizationThe form and WhatsApp flow is optimized; conversion rate is increased through CTA placement and follow-up steps.
    • CRO (A/B test plan + hypotheses)A/B test hypotheses and a prioritized CRO backlog are created to increase conversions; a test calendar is planned.
    • Speed & basic technical improvement recommendationsActionable recommendations and prioritization are shared for page speed and basic technical issues.
    • Front-end development (code changes)Code-based changes are made on the theme/UI side within an approved task list; scope is limited by the sprint/task list.
    • Multi-language page structure consultingConsulting on multi-language/country page structure (URL structure, content flow, hreflang approach) is provided.
    • Lead form field optimization (fewer fields + quality filter)Form fields are simplified while a question set that preserves quality is designed; spam and low-intent leads are reduced.
    • WhatsApp click tracking + event definitionAn event/conversion is defined for WhatsApp clicks; it is connected to reporting and optimization.
    • Trust element placement (doctor, certificate, reviews, process)Trust elements such as doctor/certificate/reviews/process are positioned correctly on the page; trust and conversion are increased.
    • Country/language-based landing variationsThe landing structure is built with country- and language-based message/offer variations; the goal is higher conversion in the right segment.
    • Page speed check + basic improvement action listSpeed bottlenecks are identified; an actionable list and prioritization are provided for the developer.
    • Appointment flow (calendar/slot) integration recommendationIntegration recommendations are prepared for the appointment calendar/slot structure; the tool and flow to use are clarified.
  • Reporting

    3
    • Monthly performance reportSpend, leads, CPL and learnings by channel are shared; the next month's action plan is added.
    • Weekly tracking + action listWeekly performance tracking, test results and a to-do list are shared; fast iteration is enabled.
    • CRM/pipeline reporting (lead→appointment)Lead→appointment conversion, SLA and quality metrics are tracked through CRM/pipeline reporting.

#creaquestions

Frequently asked questions

Clinics/hospitals/institutions with legal competency in health tourism, businesses with transparent service delivery, doctor/team and process information, teams with sales/coordination teams to handle and follow up on leads (WhatsApp/CRM/call center), teams that can target quick response time to leads from advertising, businesses with GDPR and privacy policy on their website/landing pages, institutions that can proceed with realistic promise language in compliance with platform policies, brands with clear country/language targeting strategy or open to clarifying together, businesses with capacity to manage appointment/operation process (calendar, coordination, transportation/accommodation flow).

Those who want to advertise with claims like "guaranteed results" that platforms don't allow, businesses that cannot respond quickly to leads (late response) or have no follow-up process, organizations without clear legal permits, certifications or compliance processes, brands without website/landing or without form/WhatsApp flow set up, those expecting "ads alone will make sales" without sales/coordination team.

Setup & Compliance Check: Advertising accounts, measurement (Pixel/GA4), form/WhatsApp flow, GDPR and policy compliance are checked. Market & Campaign Setup: Service-based campaign structure, country/language targeting, retargeting and lead quality filter are set up. Optimization & Appointment-Focused Improvement: Lead quality, response time and appointment conversion rates are monitored; weekly optimization and scaling are done.

Advertising account access (Meta/Google) and website/landing access if needed, service scope (hair transplant/dental/aesthetics etc.), target countries/languages and priorities, price range or package logic (doesn't need to be exact, a framework is enough), website/landing links + GDPR/privacy texts + contact channels (WhatsApp/phone), lead handling process: responsible person, working hours, response time target (SLA), reference content: doctor/team introduction, clinic visuals, patient reviews and sample case content if appropriate, single point of contact for communication and approval processes.

Health Tourism Performance Packages

In health tourism, competition is no longer won on price alone but on digital trust. Why should a patient thousands of kilometers away choose you? The answer: the right strategy, flawless visibility and persuasive communication. The Health Tourism Performance Packages we offer at Creamake deliver far more than a health tourism advertising agency service. We turn your clinic into a brand in the international market and work not just for "leads" (applications) but for "appointments." Whether you are looking for a health tourism agency in Antalya or expanding to the world from Istanbul, our Core, Plus and Elite packages are with you on your growth journey.

Health Tourism Performance Packages Service Details

Details of the strategic steps included in our packages:

International Advertising Management (Paid Ads)

As a health tourism agency, our greatest strength is reaching the right patient on the right platform.

  • Channel Management: We start with Meta Ads (Facebook/Instagram) in the Core package; in the Plus and Elite packages we capture search intent (Intent) with Google Ads. In the Elite package, we also harness the power of video with TikTok and YouTube.
  • Campaign Architecture: We approach cold audiences with "Discover," warm audiences with "Get Convinced," and hot audiences with "Book an Appointment" (Retargeting) setups.
  • Lead Quality Filter: "Not everyone who fills out a form is a patient." In the Plus and Elite packages, we protect your sales team's time with custom question sets and intent screening.

Health Tourism SEO and Content

You should keep winning patients even when the ad budget runs out. We grow your organic authority with health tourism SEO work.

  • Technical and Content: In the Plus and Elite packages, we run a technical audit, provide multi-language structure recommendations (hreflang) and build the SEO architecture for treatment pages.
  • E-E-A-T Compliance: We strengthen the Expertise, Authority and Trust (E-E-A-T) signals Google looks for on health sites. In the Elite package, we provide 4 SEO-friendly content briefs per month.

Web Design and Conversion (CRO)

Attracting traffic is not enough; your website must be a "patient persuasion machine." We optimize your pages with the perspective of a health tourism web design agency.

  • Landing Page Setup: In the Plus and Elite packages, we prepare conversion-focused landing page outlines (Wireframe + Copy).
  • Technical Support: In the Elite package, we make Front-End (code) improvements that speed up your site and improve user experience.

Social Media and Video Power

Health tourism social media management is more than "Before/After" photos.

  • Design and Trust: With monthly post and story designs (Core: 6, Plus/Elite: 12), we turn your profile into a professional storefront.
  • Video Editing: In the Elite package, we increase engagement by editing Reels/Shorts from your raw footage (4 per month).

Which Health Tourism Performance Package Is Right for Your Clinic?

Is your goal just to collect forms, or to build a sustainable international brand?

CORE Package

Ideal for clinics that are just starting out in digital marketing or that seek efficiency by focusing their budget on a single channel.

  • Focus: Generating demand through Meta Ads (Instagram/Facebook) and Social Media management.
  • Who It's For: Structures that focus on a specific treatment (e.g. hair transplant or dental) and want a fast lead flow.
  • Scope: Campaign setup, 6 post/story designs per month and basic performance reporting.

PLUS Package

If you want patients not only to see you on social media but also to find you when they search on Google, the Plus package is made for you. This package includes health tourism Google Ads management and SEO fundamentals.

  • Focus: Google Search Network (Search/PMax), Meta Ads, SEO Starter and Advanced Reporting.
  • Who It's For: Clinics that say "let patients find me when they search" and target operations in multiple countries.
  • What Sets It Apart: Country/Language-based campaign setup, Landing Page content support (Wireframe) and competitor analyses.

ELITE Package

If you are looking not just for a health tourism digital marketing agency but for a "Growth Department" integrated into your operation, the Elite package is the peak.

  • Focus: 360-Degree Domination. TikTok/YouTube Ads, Advanced SEO, Video (UGC) Editing, Front-End Development and CRM/Pipeline Tracking.
  • Who It's For: High-volume structures that already have a sales team (Call Center) and invest in branding and organic traffic (SEO).
  • What Sets It Apart: Video content strategy, technical web development and in-depth optimizations that improve lead quality.

What Do You Need to Start the Health Tourism Performance Package Service?

For a successful operation, our work alone is not enough; you need to be ready as well.

  1. Legal Qualification: A health tourism authorization certificate and the legal permits for the relevant treatments.
  2. Sales Team: A foreign-language-speaking sales/coordination team that will respond to incoming leads quickly (with SLA tracking).
  3. Digital Assets: A website, privacy (KVKK) texts and real images/videos from the clinic.

In your search for a health tourism advertising agency, trust data, not promises. Schedule a meeting now to open your clinic to the world with Creamake.

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